Caroline Darcy is the founder of Milka Marketing, a specialist consultancy providing clients with brand, marketing and sponsorship services in banking, consumer goods, sports, entertainment, and sustainability sectors.

As the former Global Head of Sponsorship and Platforms (Sustainability) at Standard Chartered Bank, she has over 20 years of experience in brand, marketing, sponsorship, PR, digital and social media, and major events management across the APAC region and globally. In this role, Caroline led a global team that managed and maximized the value of the bank’s marquee partnership with the Liverpool Football Club including the Women’s team across Asia, Africa, Middle East, Americas, and Europe. Caroline also oversaw Standard Chartered’s marathon and golf platforms and the bank’s strategic industry partnerships with organizations such as the World Economic Forum. Caroline spearheaded an internal workstream on the bank’s marketing and communications’ efforts in the area of sustainability as Standard Chartered aspires to be the most sustainable bank in the world.